ING Fixed Annuities Agent Marketing Kit Selected 'Best in Show' by Financial Industry Group

ING Fixed Annuities (NYSE: ING) marketing kit "How to Tap Retirement Money," which promotes the ING IncomeProtector Withdrawal Benefit, was recently named Best in Show by the Insurance & Financial Communicators Association (IFCA) -- the highest honor for entries in the non-product category. ING Fixed Annuity's Best in Show honor will be formally recognized at IFCA's annual meeting in Dallas, Texas in early October.

The IFCA 2007 annual awards competition accepted more than 500 entries from its membership of 225 financial services companies that span banking, financial planning, equity brokerage, insurance, investment products and individual and group savings and retirement plan providers.

The "How to Tap Retirement Money" kit is a turn-key program, which provides financial professionals with promotional and educational materials that can be used for hosting client seminars about retirement income planning, or can be used to guide individual client discussions about retirement planning. The ING IncomeProtector Withdrawal Benefit -- which is the focus of the Best in Show marketing kit -- is an increasingly popular ING USA fixed- index annuity rider that provides an optional guaranteed stream of payments for life as well as an annual increase to the guaranteed withdrawal base that helps offset the potential effects of inflation.

The multifaceted "How to Tap Retirement Money" marketing kit and other entries in the annual competition were judged on concept, writing, art direction, overall idea execution and effectiveness. The project team consisted of project manager Krissy Birnbrauer, creative director Scott Skeabeck, and lead designer Andrea Ralston. Financial professionals interested in learning more about the "How to Tap Your Retirement Money" kit and the ING Fixed Annuities products and features it promotes can contact the ING Fixed Annuities Sales Desk at 1-800-369-5301.

ING is a global financial institution of Dutch origin offering banking, insurance and asset management to more than 60 million private, corporate and institutional clients in more than 50 countries. With a diverse workforce of over 115,000 people, ING comprises a broad spectrum of prominent companies that increasingly serve their clients under the ING brand.

In the U.S., the ING family of companies offer a comprehensive array of financial services to retail and institutional clients which include life insurance, retirement plans, mutual funds, managed accounts, alternative investments, direct banking, institutional investment management, annuities, employee benefits, financial planning, and reinsurance. ING holds top-tier rankings in key U.S. markets and serves over 14 million customers across the nation. For more information, visit www.ing.com

Contracts issued by ING USA Annuity and Life Insurance Company, 909 Locust Street, Des Moines, IA 50309. Interest Rates/Participation Rates/Index Caps/Index Spreads subject to change. Products/features not available in all states. Withdrawals may be subject to Federal/State income tax and, if taken prior to age 59 1/2, an additional 10% Federal penalty tax. Neither the company nor its agents and representatives can provide tax, legal or accounting advice. Clients should consult their own attorney or tax advisor about their specific circumstances. Withdrawals do not participate in index interest. Guarantees based on claims paying ability of the insurer. IRAs and other qualified plans already provide tax deferral like that provided by an annuity. Additional features and benefits such as contract guarantees, death benefits and the ability to receive a lifetime income are contained within the annuity for a cost. Please be sure the features and costs of the annuity are right for you when considering the purchase of the annuity.

Please note that the likelihood of obtaining value from the ING IncomeProtector Withdrawal Benefit rider decreases as issue ages increase. In order for owners issue age 75 and above to benefit from this rider, the interest credited to your accumulation value must be significantly less than expected based on historic averages. Depending on your issue age and the interest credited to your accumulation value, deferring your payment stream may significantly reduce the likelihood of obtaining value from the ING IncomeProtector Withdrawal Benefit.

First Call Analyst:
FCMN Contact: chuck.eudy@us.ing.com

SOURCE: ING US Financial Services

CONTACT: Chuck Eudy of ING US Financial Services, +1-770-980-5209,
+1-770-490-6420 (mobile), chuck.eudy@us.ing.com

Web site: http://www.ing.com/us